I am fairly new to the influencer space, as a lot of us are, but have had my share in influencer relations throughout my time as PR Assistant and PR Coordinator at Simmons PR.
In 2019, I planned, coordinated and executed a VIP festival gifting suite ahead of the Coachella season that resulted in over 38 organic placements on Instagram stories and posts from LA-based micro-influencers.
I also obtained organic placements through VIP dressing for Australian brands - Myra Swim, Staple & Hue, and Skwosh Club.